Purity · Generative AI film
Purity
A short film for a fictional cosmetics brand, created with generative AI.
A fictional brand. A real creative test.
In 2024 we created Purity as a studio experiment for a fictional cosmetics brand. Using generative AI, we explored how light, movement and natural imagery could give a product film a distinctive atmosphere. It is a demonstration of creative possibilities, not a commissioned brand campaign.
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